21% Off
with free Frame Bezel (Pre-order Basis)

79,999.00 62,999.00

In Stock
  • 3,840 x 2,160 Resolution
  • Power Consumption (Max): 130W
  • Art Mode
  • QLED Technology
  • Customizable Frame Bezel
  • 4K AI Upscaling
  • Bixby Voice Assistant
  • HDMI Ports: 4
  • USB Ports: 2
  • Dimension (WxHxD): 1235.0 x 753.4 x 213.9 mm
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Description

TV When It’s On. Art When It’s Off.

TV when it†s on. Art when it†s off.

World’s No.1 TV Brand 14 Years Running

World†s No.1 TV brand 14 years running

Designed to look like a frame. Frame-look Design
The Frame is a TV with an elegant and modern frame that seamlessly blends into your decor. It not only enhances your space as a TV, it becomes a part of your personal gallery as a work of art.

Designed to look like a frame

Customize to your style. Customizable Bezel
The Frame offers a choice of customizable bezels in a variety of colors. Pick the ideal frame for your space, taste, or artwork — magnets make it simple to attach and detach for a different style.

Customize to your style

Turn off to beautify your space with art. Art Mode
Experience the modern way to display your own personal art collection, from great works of art to your favorite personal photographs. When it’s on, it’s an amazing television. And when it’s off, it’s like a work of art.

Turn off to beautify your space with art

See the World in QLED Technology. Color Volume 100% by Quantum Dot
Samsung’s Quantum Dot technology delivers a full 100% color volume, while Dual LED technology increases contrast based on backlight temperature for optimal color tone. Put them together and you see incredibly realistic color that preserves rich detail and texture — even at wide angles.

See the world in QLED Technology

Hangs like a real frame. No Gap Wall-Mount
Installing The Frame is simple and quick, and you can just tilt it sideways, back, or forward for the ideal view. Gorgeous from all sides, it fits perfectly in your space.

Keeps the view clean. One Invisible Connection
Keep the space around The Frame beautifully clean. One Invisible Connection hides cables so you can connect all your devices via the One Connect Box without any messy or tangled wires.

Keeps the view clean

Belongs anywhere in the room. Stand Options
Think beyond the walls. Put The Frame anywhere you like with various TV stand options that match you and the style of your interior.

Belongs anywhere in the room

Bringing world-class galleries to you. Art Store
Start your free trial on The Frame and discover the amazing content available on the Art Store. When you become a full member you get unlimited access to art collections and photography, spanning the classics to the contemporary.

Bringing world-class galleries to you

World’s Largest Art Collection on TV

World†s Largest Art Collection on TV

Enjoy art curated for you. Auto Curation
The Frame learns what you like and automatically recommends artworks you’d love to see on your wall. It’ll also keep you up to date with new and popular artworks.

Enjoy art curated for you

Collect Your Favorites
Create your own personalized gallery using favorite art pieces in your living room. Select and mark the pieces you like as favorites and see them all in one place.

Collect your favorites

Frame your most-loved moments. My Collection
You can easily upload and exhibit your own photography—or a new family portrait. Simply send your photos to The Frame via your phone or a USB flash drive.

Frame your most-loved moments

Add Artistic Filters to Your Photos
Transform your photos into masterpieces.You can choose from six filters that give your photos unique new flair so they look even better on your wall.

Add artistic filters to your photos

Your art, your way. Matte Options
Now there are more ways to customize The Frame. With Art Mode, you get 7 different types of layout styles and a palette of 10 different colors to choose from. Set up the gallery to suit your mood, making your artwork and photographs look great.

Your art, your way

Senses the light for ideal brightness. Brightness Sensor
Your art always looks how it was meant to look, thanks to Brightness Sensor. It detects surrounding light and automatically optimizes the screen’s brightness and color tone for a natural look.

Senses your presence. Motion Sensor
When you’re nearby, the Motion Sensor detects your presence and turns the TV display into artwork, so you can enjoy your favorite art while you’re there. When you leave, it turns off to save energy.

More than a black screen. Ambient Mode +
Ambient Mode lets you change what you see on-screen. Set it up so the time, weather, and news headlines are waiting for you every time you look over, or have The Frame match the surrounding wall’s color and pattern to virtually blend in. It’s all up to you.

More than a black screen

Optimized picture in any light. Adaptive Picture
The Frame intelligently analyzes both your room’s lighting and video content, automatically adjusting for optimal brightness and contrast so you get natural-looking picture even as lighting changes. Just sit back, relax, and let The Frame do its work.

Optimized picture in any light

Don’t miss any dialogue. Active Voice Amplifier (AVA)
No need to worry about missing any conversations in the scene. Active Voice Amplifier identifies any surrounding noise in real-time to isolate, boost, and clarify voices or dialogue playing on TV. So you won’t need to turn up the volume, because you won’t miss a word.

More ways to enjoy TV. Smart TV Powered by TIZEN
Simpler and smarter than ever. Enjoy content from your mobile on the TV, control your TV with just your voice, and dive into a world of content with just a click. The Frame is loaded with ways to give you a simpler, more fun viewing experience.

More ways to enjoy TV

From watching to experiencing. Mobile Mirroring
Go from watching your favorite show on your mobile device to watching on The Frame. It uses SmartThings to mirror content, and you can even pair it with your Apple devices via AirPlay 2.

From watching to experiencing

Just tap to mirror. Tap View
Mirroring movies or music from your smartphone to The Frame is as simple as a tap. When you tap The Frame with your smartphone, The Frame senses the tap and mirrors automatically. So it’s quick and easy to switch to The Frame and continue enjoying your favorite content.

Just tap to mirror

Experience more at once. Multi View
Split the The Frame’s screen and see what’s on TV and your mobile device at the same time without having to look away. Simply connect your mobile to your TV and customize video size and audio settings to your liking so you can enjoy both on the same screen. On The Frame, you can watch it your way.

Experience more at once

Powerfully integrated, simple to use. One Remote Control / SmartThings App / Smart Hub
The Frame makes your digital life a breeze. One Remote Control and the SmartThings App let you effortlessly access and control your connected devices. You can also use Smart Hub to easily search for content, browse the web, and explore awesome apps.

Powerfully integrated, simple to use

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